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Expanding Reach in African Markets
The partnership will result in 888Starz being prominently featured on the MightyTips website. This move is expected to increase 888Starz’s brand visibility and provide users in these regions with enhanced information about the international bookmaker’s offerings. The deal is part of a broader strategy to tap into Africa’s growing interest in sports betting and online gaming.
Enhanced Betting Experience for Users
With this collaboration, users in the African markets will benefit from daily football previews and expert betting tips curated by the MightyTips team. This feature is set to improve the overall sports betting experience, catering to both seasoned bettors and newcomers. Eugene Ravdin, Head of Communications and Marketing at MightyTips, expressed enthusiasm for the new partnership: “I am delighted that MightyTips is set to extend another exciting partnership. To be able to collaborate with 888Starz is a real honour. We cannot wait to start working with them and offer a richer experience for African users.”
Promising Market Growth
The African iGaming market continues to offer significant growth potential, with countries like Cameroon and Côte d’Ivoire already developing regulatory frameworks for online betting. Despite challenges such as limited internet access in regions like Benin, the demand for online gaming remains robust, with market forecasts predicting it will exceed €1.6m ($1.73m) by 2027.
A representative from 888Starz also shared their thoughts on the collaboration: “We thank MightyTips for these profitable years of cooperation and incredible experience. The tools and resources provided are top-notch, making it easy to achieve great results.”
This announcement follows a similar partnership MightyTips secured earlier this month with Monro Sportsbook for the Portuguese market, signaling the platform’s commitment to expanding its global reach.
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